Google Analytics 4 Vs Google Analytics 360 for the Cannabis Industry: Which is Right for Your Business?

In the rapidly evolving cannabis industry, understanding online presence and customer behavior is crucial. Google Analytics, a powerful platform for tracking user interactions and analyzing engagement, offers two prominent models: Google Analytics 4 (GA4) and Google Analytics 360 (GA360). For cannabis businesses aiming to optimize their digital strategies, understanding the differences and benefits of each […]

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