Offered Services
- Paid Search Advertising
- Keyword Strategy
- Landing Page Optimization
Results
increase in high-intent search traffic
+
0
%
improvement in click-through rate
+
0
%
reduction in wasted ad spend
-
0
%
increase in landing page actions
-
0
%
About the Client
Sunday Goods is a lifestyle-driven cannabis brand focused on retail experience and brand connection.
Problem Statement
- Broad keyword targeting attracting low-intent users
- Traffic not converting effectively
- Rising CPCs due to competition
- Limited visibility into keyword performance
Solutions
- Built intent-driven keyword segmentation
- Matched ad copy to landing page messaging
- Excluded low-performing search terms
- Used performance insights to scale profitable campaigns
