Columbia | Dispensary Case Study

Offered Services

Results

Growth in Local Search Traffic
+ 0 %
Increase in High-Intent Website Sessions
+ 0 %
Lift in Engagement on Location & Product Pages
+ 0 %
Increase in Tracked Conversion Actions
+ 0 %

About the Client

 Columbia is a well-established dispensary brand offering a customer-focused retail experience across competitive cannabis markets.

Problem Statement

Center Icon
  • Low visibility in Google local pack for key search terms
  • Website traffic lacked purchase intent
  • Poor engagement on location-specific pages
  • Limited ability to track user behavior and conversions

Solutions

Center Icon
  • Fully optimized Google Business Profiles for each location
  • Strengthened on-page SEO for location, menu, and category
  • Improved internal linking and site navigation
  • Implemented advanced event and conversion tracking pages