Cannabis Marketing Insights

Canadian Cannabis Advertising Online via Google Pay Per Click (“PPC”) Pilot Program Backgrounder

Canadian Cannabis Advertising Online via Google Pay Per Click (“PPC”) Pilot Program Backgrounder

Guidance and regulations for cannabis advertising are governed by the federal Cannabis Act (the “Act”). The Act specifies those activities that are prohibited and those activities that are excepted from the prohibitions with respect to the advertising/promotion of cannabis, cannabis accessories….

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