Behind the Scenes of Musk’s ‘X’: The Rapid Rebranding of Twitter and Its Implications
Elon Musk’s foray into rebranding Twitter as “X” has been a whirlwind of surprises and rapid changes. Within a few days, Musk transformed the iconic social media platform into his envisioned “everything app.” The unexpected decisions to abandon well-known assets, including the iconic blue bird logo and the name “Twitter,” have raised eyebrows among onlookers. […]
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